Thailand will top tourism target for 2022

Heading into the high season, the Kingdom is on pace to exceed its target of 10 million tourist arrivals in 2022 representing a robust recovery from the COVID-19 pandemic.

“Thailand still remains a popular destination that can meet the needs of tourists who want to visit,” said Anucha Burapachaisri, the government spokesperson.

During the past two years, not everyone in the tourism sector was sure Thailand’s appeal would endure. The government exercised public health measures to protect the population from the spread of COVID-19. While the measures proved successful in terms of public health, it had adverse effects on tourism-related businesses.

Thailand has been a global tourism success story since the 1980s because of its wealth and variety of natural beauty, cultural attractions, nightlife and excellence in service. And the case has been strong.

Tourist arrivals have risen every month since full reopening in the midpoint of this year. While the figures are a long way from the 40 million tourists in 2019, the resurgence has been steady and the numbers are climbing.

Tourism is an essential component of Thailand’s economy, accounting directly for about 10 percent of gross domestic product and as much as 20 percent indirectly.

Photo courtesy of https://www.tat.or.th/